Google Analytics Metrics Explained in Easy to Understand Terms
We all love the digitalization and the impact it had on businesses. Today, most of the business are listed on Google and are getting sales everyday with the same. It is important to keep your business updated online as well as offline because now you have two ways to gain customers and satisfy their demands. So now, here is Google Analytics Metrics explained in simple terms for the small businesses to help them with the online game.
But before we get there, let us break the important aspects of Google Analytics Metrics. Google Analytics is a small help from Google for all the small businesses to help them understand about how their website is growing. It helps you to check the SEO. SEO Analytics and check accordingly if your business website actually needs an assistance from any SEO company in Bangalore.
Are you confused about the usage of your business and how is Google metrics helpful for the same? Here’s how. Google metrics analytics is for all the small business owners and is considered helpful in hardly any investment. Once you are done with developing a well-designed website, you can track the progress through Google Analytics. It includes a lot of factors along with the basic ones and can be proved as the biggest assets for your business. From SEO to SEO Analytics to traffic, it covers all the features.
Here’s how you can bring this to practicality.
The times are gone when customers would line up outside your office or enterprise. Now, they don’t land up there, but on your website. The most basic metric is Website traffic and it tells you exactly how many people visited your website over a particular period of time.
Through this metric, you can get more data and more ideas on how to use your digital presence smartly and in a way that elevates the profits.
When you get into the website game, it is important to ensure customer satisfaction as much as it mattered offline. With this particular metric, you can check how much time has a customer spent on an average on your website to understand how it affects the picture in an overall sense.
This is one of the metrics that prove that Google Analytics metrics is more today’s day and age.
Obviously your website is like an online store that you have for your customers. This metric is exactly for you to understand what pages are the most visited and how many pages does an average visitor spend on your website.
This can help you understand the dashboard of your website and help you in the page ranking of your SEO Analytics.
It is essential for a business to cut the less interesting and this is exactly where this metric helps. The exit pages’ metric help you understand and conceptualize that which page causes the most number of exits from your page.
As much as we can say this is about preferences, we can also conclude that there are chances of one particular page not being as interesting and hence, distracting and disturbing your website experience.
Being the Best Seo Company in Bangalore, we always thrive to provide the best content and insights to our users on how to generate more leads and sales and how to hack users attention online
One fact that works in both online and offline business is the 80/20 rule. 80% of your business comes from 205 of your users. This metric helps you understand who are the returning or regular customers and who are the unique ones.
It helps you in understanding the target group and whom to spam immediately because you know that they desire to buy your products. In such a situation, it is important to check because these are the unique customers that can turn into the returning once soon.
Your business and website today has the greatest reach. When traditionally, it was only on your city and vicinity, now you have an access to everything. From your city to country to people from different cultural backgrounds and different national boundaries, it can reach anywhere.
The location metric in the Google Analytics also aids in the SEO as you can check the information about your visitors and then also sponsor your presence on a location where there are majority of customers. This can also help you better in various marketing campaigns because you can generate them according to locations too.
Site speed is one important metric in the whole SEO and SEO Analytics game. This can create a huge difference and many businesses hire SEO Company in Bangalore to ace up this one.
But what is it? For a better user experience, it is important to have a good or average site speed because otherwise, it can ruin the whole experience of anyone trying to getting engaged in your website experience.
We all are aware of the fact that social media today has taken all the marketing trends to next level. One of the most important metric of Google Analytics is that it helps you understand the traffic from different social media handles and allows you to understand the variant of all the social media portals.
This can help you understand that which platform works the best fir your business so that you can focus primarily on content generation of that platform and then others.